CORPORATE STRATEGY
Measure whether products help users complete decisions.
A corporate measurement framework centered on usefulness, trust, retention, quality, and sustainable economics rather than vanity metrics.
Core measures
- Task completion.
- Return usage.
- Content accuracy and correction rate.
- Performance and accessibility.
- Support burden.
- Revenue quality and concentration risk.
Metrics we treat carefully
Page count, raw impressions, keyword count, and unqualified traffic do not prove product value by themselves.